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Sedex
Sedex provides sustainable business and supply chain solutions
At Sedex, I contributed to Sedex’s rebrand, focusing on the UI Design elements and designed the Sedex annual flagship conference app.
The rebrand
In the brand refresh, changes included improving colour codes and logo touch up, prioritising sans-serif over serif font; and introducing beauty pages with stock pictures with abstract illustrations and product mockups. The improvements aimed to make the brand look sleeker, energetic and professional.
Iconography research
Icon development
UI elements
Publishing
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